Recoup the Drugstore Dollars
The last few years have seen a rise in office co-pays, with some going as high as $40. Patients silently express their frustration with this by bucking the system and self-diagnosing their illnesses. They take the $40 in healthcare dollars that they would have spent at a physician’s office and hand it over to Walgreen’s and other drugstores with the hopes that the over-the-counter “weekly special” will cure them.
How can you get your patients to transfer those dollars back to you?
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